About Treasured Pieces
More than handmade.
Made together.
Treasured Pieces is the story of Ronel and Carel Jnr Van Der Merwe — a stepmother and son who turned an unexpected change in life into something creative, meaningful and uniquely theirs.
The Beginning
A change in life became a new way to create.
Before Treasured Pieces, Ronel ran a nail studio from home. When COVID restrictions made close-contact appointments difficult, she adapted the skills she already had into handmade press-on nails.
What began as a practical response quickly became the foundation of something bigger — a business that could grow around creativity, family and time spent together.
How It Became Treasured Pieces
Two small ventures. One shared story.
From 2022, Ronel and Carel Jnr began selling at markets, night markets and events. The nail side became known as Nella Press-On Nails, while jewellery and accessories grew through Stukkie van de Merwe Jewellery.
The long hours of preparing, travelling, setting up and selling gave them more than customers — it strengthened their bond. Today those two small ventures live together under one name: Treasured Pieces.
From Markets to Online
Built face-to-face before it became digital.
Markets were where Treasured Pieces learned what customers loved, built relationships and grew one weekend at a time.
Our Journey
Built one chapter at a time.
Create
Handmade press-on nails became the first new direction.
Build
Markets, weekends and shared work slowly shaped the brand.
Grow
Jewellery, accessories and nails now live under one online home.
Carel Jnr
The family beside the business.
Markets, preparation and weekends became shared time — and a meaningful part of the brand’s identity.
Our Next Chapter
The market table now has an online home.
The products people came to know at markets are now available online any day of the week — still handmade, still personal and still built together.
Explore Our Collections